Online businesses in 2020 are forced to compete with large online and big box retailers, including Amazon, Wayfair, and brick-and-mortar stores like Walmart and Best Buy. In order to compete, e-commerce websites need to have a great user-experience (UX) and a streamlined buying process. Complicated checkout systems, over-cluttered product pages, and a lack of mobile optimization can severely inhibit a retailer from competing with large companies that have large, dedicated user-experience teams.
Search Engine Optimization (SEO) and User-Experience (UX), and how they impact an e-commerce website
Website sitemaps for SEO and good navigation for UX
Designing e-commerce product pages for less clutter, simplified product information
Optimizing website structure for an intuitive user journey
Responsive design and mobile-first design: over 60% of visitors
Website speed, performance, and security (SSL) implications for e-commerce
For the business owner, a well-designed e-commerce platform allows them to run their business easily, and can help streamline daily operations and customer service calls. In this webinar, you will learn tips and best practices to follow to help grow both organic traffic and sales conversions moving into 2020.