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Can Twitter Hold On?

Web professionals may take to Twitter like a fish to water, but beyond the promotion of personal and professional content, the social network has seen better days. Shares of Twitter are not only hitting new lows (down more than 3 percent), but other social networks are capitalizing on the real-time nature Twitter has always provided.

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Search Engine Marketing vs. Social Media Marketing: The Showdown

When it comes to driving traffic to your website, there are a variety of ways to get visitors. The primary two that individuals and businesses almost always have a struggle with investing their time and money into are search and social. Sometimes the issue is convincing people why these are a necessity for a thriving…

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