Clean, Simple Design.
AFC Logistics approached CueCamp to design a new logistics website for their business. Working closely with the AFC management team, CueCamp designed a beautiful new website to highlight their services. AFC Logistics, located in Chicago, provides transportation and logistics solutions.
Clear Calls-to-Action.
Besides designing a great looking website, CueCamp focused on usability and user-experience (UX), helping to write content and organize AFC Logistics’ website services. Good navigation exists to help users locate content quickly, and well-written content explains the services in a simple, easy-to-understand manner.
Dynamic, custom forms create relevancy.
Dynamic contact forms were created to help users reach out to AFC. Accordingly, specific questions on the form get answered for different use cases. Therefore, the contact process is more relevant for users and depends on their goals.
Strategic Marketing & Branding
Content Management System (CMS)
Simple Forms to Raise Conversions
Dynamic contact forms raised relevancy for users asking for information.
A logistics website with responsive design.
Many of the clients and carriers accessing AFC’s website are using a traditional desktop computer, and this was kept in mind while designing the new website. In other words, a responsive designed website will automatically adjust content to fit the screen size. Therefore, the website looks great on both mobile devices and desktop computers.
Website Content Reorganization
User-Experience (UX) Design with
User-Centered FocusSimplified Website Navigation
(Information Architecture)
The logistics website looks great for both desktop and mobile users.
Content Management System in WordPress.
The WordPress CMS platform has an integrated content editor, with WYSIWYG functionality. In other words, what you see is what you get. Accordingly, clients are able to edit website content without a coding background. Therefore, content can be easily edited by non-technical users using the WordPress platform, with built-in content management capabilities.
Result: The AFC Logistics website caused a large boost in business following CueCamp’s redesign.
Branding updates, great UX, and clever marketing did the trick.
Information Architecture
Reorganize content so it is relevant and easy to find for your users.
User-Centered Design
Build marketing materials that are clean, focused, and grab attention.
Marketing Strategy
Drive engagement with great user experience to convert leads.
Ready to boost your online engagement? Drive B2B sales and business growth with CueCamp.
We love business, and would love to learn about yours. Let’s talk strategy and figure out how to craft a unique brand message that’ll generate growth for your business.
Reach out to the CueCamp team
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