6 days ago
The FTC Is Reading Your Made in USA Claims This Year
Domestic sourcing is a genuine selling point right now. It is also an enforcement priority, and the FTC spent 2026 writing to manufacturers about how they word it.
2 weeks ago
Your Input Costs Jumped and Your Sales Page Did Not Change
Raw material costs jumped more than 25 points in a single quarter, NAM found. When you have to raise prices, marketing stops selling and starts justifying.
3 weeks ago
How Do You Pick a Global Performance Marketing Agency That Actually Delivers?
Choosing a global performance marketing agency means finding a partner that owns paid media, conversion optimization, and cross-market measurement under one mandate — not a vendor that runs ads and calls it done. The right agency ties every dollar of spend to a trackable revenue outcome, so you can report real lift to leadership instead of vanity metrics.
4 weeks ago
A Third of Patients Ask a Chatbot Before They Ask You
A third of US adults now ask an AI chatbot about their health, and a quarter use one to work out their symptoms. Your content is no longer the first thing they read.
4 weeks ago
Your Customers Are Starting Their Search Somewhere New
Your customers now split their attention across search and social. Here is how a small business stays visible on both and turns attention into real sales.