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content marketing google search tools

Content Marketing Strategy: Tools to Rank Higher on Google Search

When your clients look for you on Google, on what page do you rank? Does your business rank highly for the keywords that matter for your business, and your industry? Research shows that businesses that rank below the first page of results on Google only receive 0.78% of the clicks. In fact, the first five organic search results account for over 67% of all clicks. In this article, we'll present ways to use keyword research and analyze competitors on Google, informing your content marketing strategy.