Tag Archives - User-Centered Design

The latest news in marketing automation, web design, social media, and user experience.

Illinois marketing company

User Experience (UX) Is Now Your Business Strategy

We’re all familiar with the way companies such as Uber and Airbnb have brought fundamental disruption to their respective industries. Taxis and cars for hire existed long before the advent of Uber. But one of the core differences Uber offers customers is the user experience (UX).


marketing strategy

Make UX Strategies Less Complex & More Functional

A user-centric website is one that has the needs of the user in mind. However, user experience / UX strategies don’t have to be complex. There are some basic elements you can deploy that will help your users have a positive experience interacting with your company’s online presence.