The latest news in marketing automation, web design, social media, and user experience.
A user-centric website is one that has the needs of the user in mind. However, user experience / UX strategies don’t have to be complex. There are some basic elements you can deploy that will help your users have a positive experience interacting with your company’s online presence.
Last week CueCamp shared an article discussing the top five mistakes companies make with their company website. In this article, we want to continue, sharing the final five mistakes that can keep you from creating leads through your company website.
Last week, CueCamp shared with you the do’s and don’ts of creating a user-friendly website. Today we want to share with you how to create a homepage that will not only showcase your company in a way that will sell, but will also retain your users. CueCamp has put a list together of the top...
Every day, people visit your store and leave because they couldn’t find what they wanted. You need more than top rankings on Google. People have to be able to navigate to the product they want and trust you enough to buy. Your website’s user experience (UX) should focus on building your visitor’s confidence by helping...
What is a sales funnel? A sales funnel conceptualizes the process of selling a potential client, from the first impression down to closing the sale. When you look at a sales funnel, the first thing to consider is what we will call Inbound Marketing. Inbound Marketing begins with establishing social media profiles on various platforms that...