Tag Archives - Landing Page

The latest news in marketing automation, web design, social media, and user experience.

User Experience Tips: How to Seduce Ecommerce Visitors to Buy

Every day, people visit your store and leave because they couldn’t find what they wanted. You need more than top rankings on Google. People have to be able to navigate to the product they want and trust you enough to buy. Your website’s user experience (UX) should focus on building your visitor’s confidence by helping...


sales funnel marketing

Inbound Marketing with Social Media

What is a sales funnel? A sales funnel conceptualizes the process of selling a potential client, from the first impression down to closing the sale. When you look at a sales funnel, the first thing to consider is what we will call Inbound Marketing. Inbound Marketing begins with establishing social media profiles on various platforms that...


Users Like Options, But Hate Making Decisions

Whenever I see one of those “Top ten designs of the year” or “Eight keys to good navigation design” I usually rip into them.  It’s really not that I am a negative person.  It is just that they always tend to be so overly simplistic.  They underappreciate the importance of context or completely misunderstand human behavior. 


Website Usability Tips, Part 2

Our team has come up with ten usability guidelines for web developers and business owners. Following are the last five tips, continuing last week’s first five. For a free analysis of your website, request a free usability report from our experts.


Website Usability Tips, Part 1

Our team has come up with ten usability tips / guidelines for web developers and business owners. Below are the first five, and Part 2 will follow. For a free analysis of your website, request a free usability report from our experts.